Yahoo! Dethroned in Taiwan now #1 site (by traffic) in Taiwan. If the reported purchase price is true, it was a very good purchase. was ranked the top Web site in Taiwan in a top-100 list tabulated by Business Next, a local magazine, and Taiwan’s Access Rating Online (ARO).

But despite Yahoo’s best attempts to keep up with new features such as blogs, continued to grow and gain popularity. It proved such a difficult battle that Yahoo Taiwan finally used cash to end the battle, buying for an undisclosed sum. Local newspaper reports valued the deal at NT$700 million (US$22.7 million).
Yahoo Taiwan came in second in the ranking overall, but it remained number one against other Internet portals.
Rounding out the top five overall Web sites in Taiwan, PChome Online came in third, ranked fourth, and took fifth place in the Business Next/ARO list.
The U.S. version of Google ranked first among search engines, and 14th overall, while Google Taiwan came in second, China’s Baidu ranked third and video search engine Flurl came in fourth.

Yahoo Dethroned in Taiwan