ギャルの革命

IT Media, a popular IT news site here in Japan, has a long article profiling a young woman company president. I haven’t read the whole thing but the main point of the article is that she looks like a Shibuya Gyaru but is actually a company president. (Makes me think of some psychedelic Japanese SuperFriends show where you have all these stereotypes like SuperGyaru, SuperOyaji, SuperKyouikumama…ok need coffee.)

「Blogがすべてだった」——20歳ガングロ社長のギャル革命 [itmedia.co.jp]

★☆ギャルの革命☆★ [the blog in question- only 5 months old]

My Japanese blogger friends tell me that they don’t take this girl seriously and she’s merely using a weblog to promote herself and her company. But that’s sort of what blogs are great for, so I don’t see the problem.

I do think it’s strange that IT Media did a profile on her, however. It seems to cross the line of news/PR, but that’s par for the course in Japanese news. The line between PR and news is very grey here.

2 comments on “ギャルの革命
  1. Richstyles! says:

    I’d categorize her as a self-promoting independent artist–using a blog to promote her music. However, she is a clever marketer and is good at enlisting others to support her venture so I wouldn’t discount her completely.

  2. Setsunai says:

    I think the key point here is that she’s a very attractive girl.